Media Revisted SEPTEMBER 20, 2015

Joann Wells

The Power of the Media Revisited

September 20, 2015

The first blog I created was about Do Black Lives Matter and you want to know if my views have changed, and my answer to the question is I am really not sure. I have not given it much thought. I do know that all lives do matter and I don’t want to put one life above another life, but there is so much hype and stereotype concerning the topic and the media has played their part in it.

Becoming “media literate” can really reduce the potential for content consumers to be influenced because writer can understand, access, analyze, evaluate, and create media. The literate writer can receive messages from sources like television, radio, internet, newspapers, books, and magazines (Livingstone, 2004). There are many forms of media where there will be no second guessing.

When writers write and then publish their words are going viral spreading propaganda or truth everywhere and no matter what they have published someone somewhere is going to react whether it be in a terrified or calm fashion. We can hear a breaking news story on the television concerning a sudden outbreak, sometimes the writer will blow the story up so big and cause a panic attack and have people tripping and falling all over themselves, texting, tweeting, emailing people about a story that is not true.

There have been many people hurt and killed because someone wrote something about someone and it was not true. The same can be for writers. When a writer writes a story or blog and does not check to see if the story is true, it can cause all kinds of friction and chaos. So the correct thing to do is to be ethical and check your sources.

Livingstone, S. (2004). What is media literacy? Retrieved on September 20, 2015 from

Multimedia Module 8-2

Joann Well4

Joann Wells


September 1, 2015

Multimedia is a systematic tool used to combine both media and content through various forms such as text, audio, video, animation, interactive features and still images in various ways and combinations made possible through advancement of technology (Womack, 2014). I get so tired of trying to read all of my stories off of my computer, so what I do is just watch the video or just listen to the video and take it from there. Smartphone penetration has reached unprecedented levels…the demand for Multimedia Messaging is much greater than ever before. Customers with smartphones are greatly encouraged to combine text, audio, images, and videos knowing that the Interop Technologies MMSC can seamlessly support multimedia messaging across your growing pool of devices (Interop Technologies, 2015).

Communication has been inexistence since the world began. The goal of communication is to convey meaning and information between people. The amount of people is not in question, just the information flowing between those individuals. But what enhances communication is one person speaking to another person and that person speaking in return. The person who initiates the conversation will have employed the methods which were available to enhance the communication and make it as effective as possible (Tannenbaun, 2000). Multimedia presentation is fundamentally no different than any other form of human communication; ideas and information are being transmitted between human beings, is also known as “linear communication.” Claude Shannon and Warren Weaver created the linear model of communication. Shannon and Weaver go into very deep detail as to how the communication operates or channels information. We all should certainly know that the methods work: there is the sender who created the message; Encoding: thoughts turn into messages through the creation of content and symbols; message: transmitted information; Channel: medium message passes through; Receiver: The person who is targeted to receive the message; and Noise: interference of transmission of the message (Communication Studies, 2015).

When you need to quickly show off a vast array of what you can accomplish with the PDF, there is on easier way than in a PDF portfolio. The Washington Post showcased a profile of President Barack Obama on the campaign trail to the White House. The PDF portfolio made President Obama’s campaign different and more creative than any other campaign in history. No other president nor politician has ever used social media to kick off their campaign. Not only did he use television, he also used internet, twitter, facebook, myspace, text messaging and the basic maneuver word of mouth.


Communication Studies: The #1 Resource for the Communication Field. Retrieved on September 1, 2015 from

Hansen, S. (2008). Making of This Obama Print. Retrieved on September 1, 2015 from

Interop Technologies Multimedia ( 2015). Multimedia Message Service Center (MMSC). World’s Most Scalable MMSC Enables Operators to Enhance Revenue from Personalized Messaging. Retrieved on September 1, 2015 from

Tannenbaum, R. S., (2000). Multimedia Developers Can Learn From The History Of Human Communication. Retrieved on September 1, 2015 from

Womack, B. (2014). Education Technology Resources. Multimedia Tools: Collection of links, tips, and resources for using multimedia tools. Retrieved on September 1, 2015 from